Our Thoughts

The Mindset of Internal Teams

Many internal teams will often share with you what they can’t deliver. Sometimes the ideas presented to you and the board are just the safe stuff based on current limitations in the team or in the manufacturing plant. Your internal teams are busy, they are stressed and feel pressured. They worry about how their ideas…

The Mindset of Marketing Agencies

It’s an unfortunate truth that many agencies only offer solutions that they can deliver. Agencies’ ideas are limited to both their technical discipline as well as their capacity to implement within that discipline It’s not too hard to imagine that if you go to a digital agency they will tell you that you need is…

The Mindset of Innovation Consultants

Growth strategy, Idea generation, Innovation delivery and Internal capability building – this is what innovation consultants do. They answer questions like ‘How might we determine our corporate purpose and embed it throughout the organisation? What’s the specific customer problem or opportunity, and how much does it matter to them? What unique capabilities or strengths does…


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