Author Archives: The Mind Tonic Collective

Many internal teams will often share with you what they can’t deliver. Sometimes the ideas presented to you and the board are just the safe stuff based on current limitations in the team or in the manufacturing plant. Your internal teams are busy, they are stressed and feel pressured. They worry about how their ideasContinue reading “The Mindset of Internal Teams”

It’s an unfortunate truth that many agencies only offer solutions that they can deliver. Agencies’ ideas are limited to both their technical discipline as well as their capacity to implement within that discipline It’s not too hard to imagine that if you go to a digital agency they will tell you that you need isContinue reading “The Mindset of Marketing Agencies”

Growth strategy, Idea generation, Innovation delivery and Internal capability building – this is what innovation consultants do. They answer questions like ‘How might we determine our corporate purpose and embed it throughout the organisation? What’s the specific customer problem or opportunity, and how much does it matter to them? What unique capabilities or strengths doesContinue reading “The Mindset of Innovation Consultants”